Summary Information
Department: Marketing & Communications
Location(s): U.S [Remote]
Commitment: 3 months (option to extend)
Desired start date and duration: 02/01/2025 (3 months)
Under direction of: Social Media Manager
Consultancy Summary
Overview
For the past 35 years, the Rainforest Alliance has built its brand recognition as an industry leader in sustainable agriculture through compelling storytelling about our work to protect forests and biodiversity, act on climate change, and promote the rights and improve the livelihoods of rural people.
Short-form video amplifies stories about the Rainforest Alliance’s diverse partnerships with farmers, companies, and consumers. In today’s crowded social media landscape, video is critical to join the conversation about trending topics, sharing timely and breaking news, informing current and prospective audiences about our work, and inspiring action and support.
We are seeking a social media video production consultant to:
Drive user engagement on our Instagram, TikTok, Facebook and LinkedIn channels
Further increase brand awareness & support of our mission
Help convert followers to donors
Main Objectives
Produce unique and engaging short-form videos in varied tone and style suitable for Instagram, TikTok, LinkedIn & Facebook.
Repurpose existing videos and organic social media posts for paid advertising
Provide final video files including sound mixing and color correction
Edit existing footage and produce short-form videos for the Rainforest Alliance website
Contractor Services at a minimum, must include:
15 hours/week
Delivery of 20-25 final video files for production
Deliverables
Create 10 videos each month that are consistent with the Rainforest Alliance’s branding for posting on the organization’s global social media channels
Participate in brainstorming ideas for new videos
Develop creative concept for each video; get approval from social media team
Create video and get final approval from social media team
Provide final video files including sound mixing and color correction
Participate in a weekly check-in call with social media team
Provide 5-10 cut downs each month of existing videos or organic social media posts for paid ads and YouTube shorts
Produce the 2025 Annual Report video
Produce 3-5 videos each quarter for use on the Rainforest Alliance website
General terms and conditions for Request for proposal
Proposals and/or any additional information received after the submission time and date are subject to rejection by The Rainforest Alliance. Incomplete proposals may be rejected by RA at its discretion.
The Rainforest Alliance reserves the right to request additional information at any time during the procurement process.
RA is at liberty to make multiple or no selections as part of the proposal process. RA also reserves the right to cancel the procurement.
All proposal costs shall be borne by the applicant and will not be reimbursed by RA.
Selection Criteria
Cost
Relevant technical certifications/expertise/tenure
Availability
Proposal Process and Format
Email and contact to submit and deadline: Itana Avdalovic (iavdalovic@ra.org), deadline: February 1, 2025
Proposals should contain:
Portfolio of high-quality, engaging work (developed solo, without a team)
A website or demo reel
Current C.V.(S)
Contact details of recent references (name, relationship, email, and phone number)
State when finalists will be notified of their selection: February 28, 2025.
Thank you for your interest in working with The Rainforest Alliance